Einsen Automatic Steam Press: funding now
Want to splash out on your next iron?
When you can get a basic clothes iron (or even a garment steamer) for under $50, any new device that is pushing four figures has really got to figure out how it’s making a name for itself, and convincing us that it is the wave of the future when it comes to removing wrinkles from our clothes. You’ll have to decide - is the Einsen going to take up residence in your home?
What is Einsen?
Depending on your frame of reference, it looks a bit like an oversized document scanner or laminating machine, right? And in a way, that’s sort of how you use it. You feed something in on one side (in this case, the garment on the special hanger), it feed through automatically, and voila! The wrinkles are gone.
How it works
In looking at the details about the Einsen, it really seems this is more of a steamer than an iron. Sure, heat is involved, but not really pressure. Otherwise, when you had those sleeves folded under your shirt when it fed through, you’d end up with some weird creases ironed in (if high pressure was used). With hot steam, though - and some gentle pressure - the wrinkles come out.
While the campaign page talks about the smart chipset in the device, the real smarts come in via the paired smartphone app. With that, you can tell the Einsen what sort of garment (and fabric) is coming through, and it can adjust itself to properly treat that garment.
Why we like it
Myself, personally, I like having wrinkle-free clothes. I don’t exactly care to do ironing, which is why it builds up until critical mass is hit, and then I’ll spend 30-60 minutes taking care of it all.
With the Einsen, you can remove some of that time sink, as it automates things. It should also make it pretty simple to address, say, a shirt that comes out of the closet more wrinkled than you’d like. Take a few minutes to warm up the Einsen, another minute to run the shirt through, and then you’re ready to go.
Wrapping things up
The Einsen is currently funding over on Kickstarter, and is well over-funded at this point. The campaign closes out on August 12, 2025. If you’d like to back one, pricing starts at $1,199, while adding in a storage case will bump the price up for $1,259. So, as we mentioned at the start, that’s quite a jump from your basic clothes iron in terms of pricing. Will the automation and time savings make it worth it to you? You can decide that, and back the project if you want, directly at the campaign page.
Einsen Tech Specs
Dimensions: 75 cm (W) × 24 cm (H) × 12 cm (L)
Weight: 17 kg (33 lbs)
Materials: Plastic, copper, and aluminum
Temperature Range: 100–200 °C (212–482 °F)
Tank Capacity: 100 ml (3.4 fl oz)
Connectivity: Bluetooth
Heating Time: 2–3 minutes
Color: Black
Supported Fabrics: Cotton, linen, polyester, wool, denim, rayon
Fabric Limitations: Not suitable for silk without a protective barrier
Thickness Limitation: Up to 2 cm (prototype stage); most common fabrics ≤ 3 mm
Estimated Lifespan: 7 years
Warranty: 2-year limited warranty covering manufacturing defects