The Swatch Group is taining a generation of hungry little lads to stand in line, give the stores a rush of new blood, and then abandon them as soon as the latest Breguet x Swatch collab is sold out.
The Swatch Group is taining a generation of hungry little lads to stand in line, give the stores a rush of new blood, and then abandon them as soon as the latest Breguet x Swatch collab is sold out.