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Oris wants to get into your jeans

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A new partnership with Japanese jeans manufacturer Momotaro brings us a new 60s-style watch that looks like a cross between a thrift shop find and a hipster cafe clock.

The  $2,200 watch features a brass rotating bezel, green face, and custom denim band made by the Momotaro company.

From the release:

Oris is proud to introduce the Oris x Momotaro, a special edition watch produced in collaboration with Momotaro Jeans, the spirited Japanese company whose high- quality jeans are worn by style-savvy people in the Far East and around the world.

The new watch is a steel and bronze version of the iconic Oris Divers Sixty-Five, and comes on an indigo Momotaro denim strap with two white ‘battle stripes’, the denim manufacturer’s famous signature.

Named after a Japanese folklore hero, Momotaro was launched in 2006 by Mr Hisao Manabe. Its roots lie in his textile company, which he established in 1992 with just three employees in the small coastal town of Kojima in Okayama.

The band features Momotaro’s trademark “battle stripes,” white stripes hand applied to the material.

The watch is available now.

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