When it comes to selvedge jeans, I’m a believer. Â I’ve only got a single pair at the moment (from another Kickstarter project, funnily enough – back when Gustin was starting up), but they’ve been the longest-lasting jeans I’ve had. Â Probably going on 6+ years now of at least weekly wear, and they’re holding up like nothing else I’ve had. Â The just-launched project from Half Century Jeans looks to improve even on that.
Now, selvedge is so durable given to the nature of how it’s made – the loom has a continuous cross-thread going, which gives the weave a tight finished edge, and just overall durability. Â As I’ve mentioned, my own use case shows regular wear over the last 6+ years makes for a pair of jeans that is longer lasting than anything you’ll pick up at the department store. Â For Half Century Jeans, that wasn’t enough.
They’ve also woven in something called a Spectra fiber. Â This is a fiber that’s more commonly found in high-performance ropes (think climbing gear) or ballistic vests. Â In other words, some durable stuff. Â I’ve been corresponding with the brand, and they state that these fibers don’t impact the flexibility or comfort of the jeans, so that’s a reassurance (more on that in a bit).
It’s also interesting here, in terms of a Kickstarter jeans project, that they’re offering both men’s and women’s cuts. Â This is rarer, as I’ve generally only seen it offered for one gender or the other. Â Also rare, that 50-year guarantee. Â In that, if something goes wrong, they’ll repair or replace them for 50 years. Â Now Â that also means you’re depending on them being around for that long (for instance, my RPM West Quarter Century jacket warranty us void now, since they’re out of business). Â That’s just part of theÂ caveat emptor that is all but given for Kickstarter, I suppose.
Earlybird pricing starts at aboutÂ $97, which is not bad for a pair of selvedge jeans at all. Â Add in the 50-year durability, and it’s, frankly, a pretty low cost of entry. Â I do like what we see here in the project, which is fully-funded one day in (project closes on May 1, 2018, with shipping later that month). Â We are in talks with the brand to get a pair in for a true hands-on impression; we’ll update you once we’ve had a chance to do that. Â project page