Ok. So they’re exporting $4.34 billion in watches. I would say 5% of those are the $10K-$40K range and 1% are the JLC Monsters in the $40K+ range. The real Sultan of Burundi watches. So what rarities are really moving out the door? $4K Rolexen and $1-9K everybody else including Omega, Panerai, etc.
Ladies and gentlemen… when we buy expensive watches, we are buying something as mass-produced as an iPod. I agree that even the iPods are elegant and beautiful, but I’m wondering how many of us are buying as an investment? Generally, I would rethink that strategy.
The Federation of the Swiss Watch Industry (FH) announced that the value of Swiss watches exported for the first six months of this year topped $4.34 billion, rising 11 percent over the same period last year and exceeding forecasts.
Finished watches constituted the bulk of that growth, FH reports. The value of finished Swiss watch exports reached $3.95 billion for the six-month period, growing 12.3 percent compared to the same period in 2004.
Check out the article here.